Google Fiber Vs AT&T: How does Google Fiber measure up to AT&T? Compare plans, prices, download speeds and more. uses our proprietary data and expert insights to compare these internet service titans.

Best speeds

  • Price: $70–$100/mo.*
  • Speed: 1 Gbps (1,000 Mbps)–2 Gbps
  • Internet type: Fiber
  • Additional fees: None

Most options

AT&T Internet Plans U-verse TV
  • Price: $55–$180/mo.**
  • Speed: 100 Mbps–5,000 Mbps
  • Internet type: Fiber
  • Additional fees: $99 installation; $10/mo. equipment rental

Compare Google Fiber and AT&T head to head

Google Fiber offers some of the fastest home internet speeds available in the US. AT&T also offers good fiber speeds, but has much broader coverage and faster speeds. AT&T has the widest range of plan options, but both services offer excellent plans.

Pros and cons: Google Fiber vs. AT&T

AT&T Internet Plans U-verse TV


  • Unlimited data on most plans
  • Lots of fiber plans
  • Excellent bundles with DIRECTV


  • Limited fiber availability
  • Limits on data use for fixed wireless plans


  • Gigabit and multigigabit speeds (1,000–2,000 Mbps)
  • No contracts
  • No hidden fees


  • Limited availability

Plans and pricing: Google Fiber vs. AT&T

Google Fiber offers blazing fast fiber speeds at a price that’s on par with what many providers charge for much slower speeds. AT&T has a range of slightly slower plans for those who don’t need the extra speed but still want to take advantage of the other benefits of fiber connections. These slower plans are also slightly cheaper. Unlike Google Fiber, whose prices never change, AT&T’s plans go up after a year, so the savings over Google Fiber are pretty minimal over the long haul.


Google Fiber plans and pricing

Google Fiber 1 Gig$70/mo.1 Gbps (1,000 Mbps)
Google Fiber 2 Gig$100/mo.2 Gbps (2,000 Mbps)

Google Fiber was one of the first providers to offer fiber-optic connections to residential homes and was the driving force behind the current explosion of providers switching over to fiber.1 Although Google Fiber is quite small compared to other internet service providers (ISPs), its plans are ridiculously fast (its slower plan is more than most people could use if they tried) and reasonably priced. If Google Fiber is available in your area, it’s definitely worth checking out.

AT&T plans and pricing

AT&T Internet 100$55/mo.100 Mbps
AT&T Fiber Internet 300$55/mo.300 Mbps
AT&T Fiber Internet 500$65/mo.500 Mbps
AT&T 1G Internet$80/mo.1,000 Mbps
AT&T 2G Internet$110/mo.2,000 Mbps
AT&T 5G Internet$180/mo.5,000 Mbps

AT&T has a much wider range of fiber plans and coverage areas, with plans starting at 100 Mbps and going all the way up to 5,000 Mbps (the fastest speed you can get from any major internet provider). Even the slowest of these plans is more than enough for multiple people to stream 4K video at the same time, so you might find that a cheaper plan is plenty for your needs.

Deals and promotions: Google Fiber vs. AT&T

Get Xfinity internet and streaming for as low as $30/mo. when you add a regularly priced Xfinity Mobile plan (starting at $45/mo.). Plus, get extra perks like unlimited data and no-cost equipment for plans with speeds 300 Mbps and above.

Available through 2022

AT&T Internet Plans U-verse TV

Get a $150 or $200 reward card when you sign up for a fiber internet plan. The 300 Mbps and 500 Mbps plans come with a $150 reward card and the gigabit plans include a $200 reward card.

Get the 1 Gig plan for $70 per month to have 1,000 Mbps speeds with no data caps and free installation.

Extra fees: Google Fiber vs. AT&T

 Equipment FeeInstallation Fee
Google FiberFreeFree
AT&T Fiber$10/mo.$99

One great thing about Google Fiber is that its pricing is very straightforward. Installation is free, as is the equipment. AT&T charges $99 for its professional installation, and its equipment comes with a $10-per-month rental fee. This is a reasonable price for equipment rental compared to many other ISPs, but it does chip away at any monthly savings you might make by going with a cheaper plan.

Internet types: Google Fiber vs. AT&T

 Internet TypeDetails
Google FiberFiber
AT&T FiberFiber

Both AT&T and Google Fiber offer fiber-to-the-home, which means that the fast and reliable fiber-optic cables that make up the backbone of these providers’ networks goes all the way to your home, rather than switching to a slower technology like DSL or cable for the “last mile” of your connection.

While fiber is the fastest type of internet connection available, it also has many other benefits. It has low latency, which is good for video chat and online games. It also has high upload speeds, which is good for streamers and other content creators.

AT&T also offers connections other than fiber, though these tend to be slower connections for a similar price.

Find out more about fiber.

Data caps: Google Fiber vs. AT&T

 Data CapDetails
Google FiberNo data caps
AT&T FiberNo data caps

Neither Google Fiber nor AT&T have data caps on their fiber plans. This is important when you could be burning through a gigabyte of data every eight seconds (or less!). You should never have to worry about your speeds being throttled after hitting a certain data threshold on either of these plans.

Contracts: Google Fiber vs. AT&T

 Contract lengthDetails
Google FiberNo contract
AT&T FiberNo contract

Google Fiber doesn’t make its users sign a contract, trusting that you’ll be satisfied enough with its service that you won’t want to switch. AT&T now offers a similar no-contract plan to new customers. So you won’t have to worry about hefty early termination fees with either provider if you decide to switch.

Installation: Google Fiber vs. AT&T

 Installation optionsDetails
Google FiberFree professional installation
AT&T Fiber$99 professional installation

Fiber connections are generally quite a bit more complicated than technologies like DSL, so most fiber providers require professional installation. Google Fiber does this for free (and does an excellent job). AT&T charges $99 for its professional installation, which is a reasonable price but not as good as free.

Availability: Google Fiber vs. AT&T

Google Fiber’s biggest drawback is its very limited availability. Although it’s begun expanding to new cities, it still covers less than 1% of the US population.2

AT&T, on the other hand, has been steadily upgrading its nationwide network to offer fiber connections. While so far it’s been able to bring fiber only to 30% of its customers, that’s still over 12 times more households than Google Fiber currently reaches.2

Final call: Google Fiber vs. AT&T

Both Google Fiber and AT&T Fiber offer fast, reliable connections that are a great value. Google Fiber has some fast options and AT&T has both cheaper and faster options, though the additional fees with AT&T plans mean that you probably won’t be saving much over Google Fiber.


Our editorial team bases our analyses on customer input from our annual customer satisfaction survey, results from our speed test tool, and proprietary internet provider data on speeds and pricing. To strengthen our research, we look closely at provider contracts to get hard-to-find information on price hikes, data caps, and extra fees, and we keep tabs on the latest news reports and online reviews. When applicable, we also rely on our personal experiences testing these services.

Additional resources

  1. Blair Levin and Larry Downes, Harvard Business Review, “Why Google Fiber Is High-Speed Internet’s Most Successful Failure,” September 7, 2018. Accessed May 10, 2021.
  2. Federal Communications Commission, “Fixed Broadband Deployment,” Accessed May 10, 2021.